Azerconnect Group CEO Emil Masimov holds another mentoring session with “Yukselish” competition winner

Azerconnect Group CEO Emil Masimov held a follow-up meeting with Mammad Hasanov, a winner of the fifth “Yukselish” competition, as part of the Mentorship Programme.  

The meeting reviewed progress against the individual development plan, established goals and priorities for the next stage. Discussions also covered the characteristics of a diversified business ecosystem, approaches to business transformation and the functioning of capital markets.  

Drawing on his management experience, Emil Masimov offered the mentee practical guidance on strategic thinking, effective delegation and team management.  

About the “Yukselish” competition  

 The “Yukselish” competition was established by the decree signed by the President of the Republic of Azerbaijan, Mr. Ilham Aliyev, on July 26, 2019. The winners of the competition receive a one-year personalized development program from their mentors and a financial award of 20 thousand manats for self-development.  

 A subsequent decree signed by the President of the Republic of Azerbaijan, Mr. Ilham Aliyev, on December 10, 2025, announced the launch of the sixth “Yukselish” competition.  

About Azerconnect Group  

Azerconnect Group, the largest private-sector player in Azerbaijan’s high-tech industry, brings together 9 companies and provides digital services to nearly 6 million customers across mobile communications, internet services, international connectivity, FinTech, AdTech, and Media/TV. With more than 4,000 professionals, Azerconnect Group is one of Azerbaijan's largest employers.  

Azerconnect Group is part of NEQSOL Holding, an international group of companies operating in various countries and sectors.